About C4C Group
Expertise Born from Experience
At C4C Group, we believe that technology should do more than support your business it should propel it forward.
Our vision is to be at the forefront of technological innovation and transformation, helping organisations unlock the full potential of their IT investments. From cybersecurity and human risk to data centre infrastructure and digital transformation, we deliver clarity, efficiency, and measurable value.
Customer Centric by Design: Co-founded by industry leaders with decades of experience at Dell Technologies, Pure Storage, NetApp, and EMC, C4C Group was built on the understanding that technology partnerships need to evolve.
We combine the agility of a specialist consultancy with the insight of people who’ve worked inside the world’s leading vendors giving our clients unique access to insider knowledge, trusted relationships, and real-world experience.
Commitment to Innovation: Innovation is embedded in our culture. We foster a collaborative environment that encourages new ideas, drives continuous learning, and keeps us ahead of the curve. Our focus is not just on implementing technology, but on harnessing it to create business advantage aligning every solution with long-term outcomes..
Agility: While we are lean by design, our team comprises top-tier talent, A-players with proven track records in infrastructure, cybersecurity, and digital transformation. This agility allows us to respond quickly, deliver precisely, and adapt continuously, without the bureaucracy that slows larger organisations
Our Vision
Our goal is to set a new standard in the industry, where technology consultancy goes beyond solving problems to proactively shaping a future that embraces change, harnesses opportunity, and fosters an environment of continuous learning and improvement.
We envision a world where technology is seamlessly integrated into every aspect of business, acting as a catalyst for innovation, collaboration, and success. Through our commitment to excellence, integrity, and client-focused solutions, we aim to build lasting partnerships and become a trusted advisor for companies navigating the ever-evolving digital landscape.
At C4C, we are not just consultants; we are architects of the digital future
Our Leadership Team
Nick Watson
Chief Technology Officer
A seasoned technologist with over two decades of experience in data centre, storage, and infrastructure strategy, Nick has held senior positions at Dell Technologies and other global IT leaders. His expertise lies in helping organisations modernise IT operations, optimise cost, and build scalable, secure technology foundations..
Paul Smith
Director of Partnerships, Growth and Innovation
Paul brings decades of unparalleled experience in the technology sector, primarily working with multinational telecommunications and Fortune 500 companies. At C4C, Paul leads with a vision centered on digital transformation, leveraging his expertise to guide businesses through the complexities of modern technology landscapes.
Simon Alderson
Program Success
Simon excels in steering large digital transformation projects within the telecommunications sector. His expertise lies in harmonizing high-level executive goals with the practical aspects of program delivery. Simon is adept in executive stakeholder management and governance, serving as the crucial link between board executives and delivery managers.
Why Work With Us
- Deep experience from global vendors like Dell, Pure Storage, NetApp & EMC
- Independent, outcome-driven advice, not vendor quotas
- Proven expertise in cybersecurity, storage, and digital transformation
- Agile, responsive, and client-focused delivery
